Minggu, 10 Oktober 2010

[T611.Ebook] Ebook Download The Business of Tourism (8th Edition), by Chris Holloway, R. Davidson, Claire Humphreys

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The Business of Tourism (8th Edition), by Chris Holloway, R. Davidson, Claire Humphreys

The Business of Tourism (8th Edition), by Chris Holloway, R. Davidson, Claire Humphreys



The Business of Tourism (8th Edition), by Chris Holloway, R. Davidson, Claire Humphreys

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The Business of Tourism (8th Edition), by Chris Holloway, R. Davidson, Claire Humphreys

An invaluable foundation book for Tourism or Tourism Management students, Holloway et al offers historical context, background theory and current research, making it possible for students to see how the industry has developed and to contextualise the current issues and challenges that�Tourism�is facing today. Holloway et al place emphasis on the practical operational aspects of the tourism industry, making this book well-suited to students who intend to one day work in Tourism.

  • Sales Rank: #2536591 in Books
  • Published on: 2009-06-10
  • Original language: Spanish
  • Number of items: 1
  • Dimensions: 10.50" h x 1.25" w x 8.00" l, 3.28 pounds
  • Binding: Paperback
  • 792 pages

Review
Lecturers' comments on the fourth edition: "Good, clear comprehensive coverage. An excellent introduction." "Well written - to the point - excellent as a guide." "An excellent introduction to the key components and issues relating to the tourism industry - comprehensive."

From the Back Cover

The Business of Tourism, eighth edition

"There are not many books that cover the basics of tourism as thoroughly as the Holloway textbook. It is written in an easy to understand language and is illustrated with plenty of brief examples." - Dr. Constantia Anastasiadou, School of Marketing and Tourism, Napier University Business School.�

The B usiness of Tourism is an invaluable foundation book for Tourism or Tourism Management students, offering historical context, background theory and research, �making it possible for students to see how the industry has developed and to contextualise the current issues and challenges that�Tourism�is facing today. Holloway et al place emphasis on the practical operational aspects of the tourism industry, making this book well-suited to students who intend to one day work in Tourism.

This eighth edition has been substantially revised and updated on five fronts …

  • New content on topics such as the volatility of oil prices, environmental concerns and coverage of the future of the industry within each chapter
  • New chapters on Business Tourism and Visitor Management
  • New case studies at the end of the book and more overseas examples throughout
  • New design of the text in full colour
  • New online test bank of questions for lecturers to accompany the current teaching notes and PowerPoint slides at www.pearsoned.co.uk/holloway
  • “Overall, the text provides a thorough coverage of the relevant areas required by students to gain solid theoretical, conceptual and applied knowledge bases in the area of the business of tourism.”�- Ruth Taylor,�School of Management, Curtin University of Technology.

    Authorship

    Chris Holloway is Former Professor of Tourism Management at Bristol Business School, University of West of England.

    Claire Humphreys and Rob Davidson lecture at the University of Westminster and both have had extensive experience working in tourism, both in the public and private sectors. They have assisted significantly in the preparation of this substantially revised edition and are committed to the long-term future of this text.

    About the Author

    Chris Holloway is Former Professor of Tourism Management at Bristol Business School, University of West of England.

    Claire Humphreys and Rob Davidsonlecture at the University of Westminster and both have had extensive experience working in tourism, both in the public and private sectors.

    Most helpful customer reviews

    0 of 0 people found the following review helpful.
    Great!
    By Dana Borontis
    At first I was a little afraid that maybe this wasn't the original book, but a partial copy - this wasn't the case!
    I am very happy about my purchase, it is really great and arrived even faster than expected!
    I can hardly wait to read it all!!

    See all 1 customer reviews...

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